Sobha Sunscape offers 2, 3BHK affordable units

The sluggish real estate market seems to have pushed almost all developers to jump into the affordable housing bandwagon. All of them, big and small have realized that this segment has the potential to prop up their sagging business. And they are wooing customers with the promise of offering quality homes for a lesser price.

“In these difficult time, consumers look at the brand name. When established names enter the affordable housing segment, consumers automatically go to them. They believe that these developers won’t compromise on the quality of finished products as well as raw materials and finer details that go into setting up a housing project — tiles, window panes, paint and other outdoor ammenities. It makes sense for top developers to cash in on that,” says Mitali Shairi of property consultants HJ Realtors.

Bangalore-based Sobha Developers has put up Sobha Sunscape, a project with 362 apartments, spread across 9 acres off Kanakapura Road on the outskirts of Bangalore. Till now, the company had been offering projects in the high-end and luxury category including villas, townhouses and cul de sac bungalow projects.

Sobha Sunscape offers two-bedroom and three-bedroom flats for Rs 37.99 lakh and Rs 40.10 lakh, respectively. Considering the prevailing rates, which are over Rs 50 lakh, prices of these units are affordaibe. According to the company, two-bedroom units will have a superbuilt area ranging from 1,276.34 sq ft and 1,317.78 sq ft, while three-bedroom units would have a superbuilt area ranging between 1,374.69 sq ft and 1,562.52 sq ft. The project will have 16 floors ,including the ground floor.

J C Sharma, managing director of Sobha Developers, said the real estate community has to focus on the affordable housing segment if they have to stay in the race. "The correction in the market was inevitable, considering the reasons that led to it, but the Indian real estate sector has the resilience to bounce back," he told FC Estate.

Company officials said that houses in the Sunscape project would be offered with a choice of options for home furniture for the living room, kitchen, bedroom,
dining room and bathroom at an extra cost.

The company is targeting professionals who would take advantage of the connectivity factor of Kanakpura Road. Ammenities that Sobha Sunscape claims to offer include a clubhouse, gym, pantry and cafeteria, crèche, a mini market, an ATM, multi-purpose hall, stores, laundromat, clinic, indoor games hall, reading room, swimming pool, basket ball court and a children’s play area.

Kanakpura Road in southern Bangalore is one of the fastest developing areas in the city, company officials said and added that the USP of the project would be proximity to all major ring roads, including Mysore Road, Bannerghatta Road and Kanakpura ring road.